Scope of Work
1. Fulfillment Strategy
• Evaluate and compare Amazon FBA vs. Seller-Fulfilled Prime (SFP) via 3PL—timeline, cost, SLA, inventory prep, and per-unit fees.
• Configure shipment plans, prep requirements (temperature control, HazMat flags, expiration dates), and inbound routing.
2. Category & Compliance Setup
• Secure Amazon approval for restricted healthcare / medical-device categories (e.g., OTC test kits, health & personal care).
• Advise on 510(k)/CLIA, product safety, listing documentation, and any necessary exemptions or SDS files.
3. Listing Creation & Optimization
• Draft and publish A+ detail pages: titles, bullets, backend keywords, images, and video.
• Craft compliant healthcare copy (claims, disclaimers, directions for use).
• Set up variations, supply chain transparency, and serialization if needed.
4. Advertising & Launch
• Plan and execute Sponsored Products / Brands campaigns and DSP retargeting.
• Provide 30-day and 90-day launch KPIs (TACoS, CVR, review velocity).
5. Ongoing Management & Reporting
• Weekly performance dashboards (inventory, buy-box, ads, reviews).
• Troubleshoot account health, policy warnings, and stranded SKUs.
⸻
Must-Have Experience
• 3+ Amazon launches in health, medical devices, OTC or regulated consumer products.
• Hands-on with FBA prep and Seller-Fulfilled Prime onboarding (including the new 2025 SFP performance metrics).
• Proven record obtaining approval in restricted categories and navigating documentation (FDA, 510(k), SDS, CE, etc.).
• Strong grasp of Amazon compliance language—what you can and cannot claim in listings/ads.
• Data-driven approach to PPC bid management and keyword research (Helium 10, Pacvue, or similar).
Nice-to-Have
• Experience integrating 3PLs that maintain temperature-controlled storage.
• Background in CLIA-regulated or LDT lab products.
• Familiarity with Walmart Marketplace or other channels for future expansion.
⸻
Engagement Details
• Start: ASAP (target go-live within 4–6 weeks)
• Hours: 10–20 hrs/week for first 2 months; option to extend for maintenance.
• Location: Remote (U.S. preferred for healthcare regulations).
• Compensation: Competitive hourly rate or milestone-based—tell us what you need.
⸻
How to Apply
Please send:
1. Brief intro & availability.
2. Two relevant case studies (link or PDF).
3. Your proposed roadmap for getting an at-home test kit Prime-eligible, including high-level timeline and key checkpoints.
We’ll review applications on a rolling basis and aim to hire within two weeks. Looking forward to working with an expert who can make our Amazon launch smooth, compliant, and profitable!