Sales Strategy
Job description
Description:• Collaborate with the Yahoo Sports consumer team to develop new content and product ideas that align with sponsorship goals.
• Lead the strategy and creation of responses to RFPs, RFIs, and proactive requests, focusing on editorial sponsorships, high-impact media solutions, and custom content across multiple formats (written, video, audio, shoppable, and immersive).
• Collaborate with Sales to understand clients’ KPIs and identify effective, on-brand solutions that meet their objectives.
• Bring valuable feedback from the marketplace to innovate on products, packaging, content, and advertiser solutions, ensuring Yahoo is a top-tier partner.
• Partner with internal teams to execute integrated programs across diverse client categories.
• Develop clear, concise, and visually engaging pitch materials that effectively communicate insights and the value proposition to clients.
• Captivate media and content decision-makers by bringing ideas and strategic concepts to life, facilitating real-time brainstorming sessions with clients.
• Provide exceptional client service from the initial pitch through campaign execution, wrap-up, and renewal.
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Requirements:
• 5-7 years of sales strategy experience at a media company, agency or brand with direct experience in sports
• A strong understanding of content marketing and distribution best practices across all digital formats and social channels
• Experience pitching high-level concepts and gaining buy-in from both internal stakeholders and clients
• Ability to leverage research and insights to successfully reinforce client strategy
Benefits:
• Healthcare
• 401K savings plan
• Company holidays
• Vacation
• Sick time
• Parental leave
• Employee assistance program